T3 launched in 1996 and is jam-packed with the latest gadgets, reviews, cutting-edge tech stories and exclusive news keeping readers up to date with the fast-evolving world of technology
T3 developed the world’s first coverwrap advertisement that delivered rich video content within a cover environment (in both landscape and portrait mode). This simple and effective idea also carried galleries, weblinks, audio tracks and moving imagery. With reported click through rates being reported by clients on this style of advertising 40%, rates are dramatically better than client’s online campaigns.
“An advertisement which stands up as an editorial piece. As a client I’d be delighted. Advertising can jar online…particularly if it is static; this blends subtly in with the magazine.”